Let's be honest – most of us got into the fitness industry because we're passionate about helping people transform their lives, not because we love staring at spreadsheets.

I've consulted with hundreds of fitness business owners, and I can count on one hand the number who've told me they're excited about crunching numbers or analyzing cash flow statements.

That's exactly why I knew my recent conversation with Lauren Schoenfeld, the money expert for health and fitness businesses, would be game-changing for our community.

As a former Equinox finance executive who helped weather the COVID storm, Lauren brings a unique perspective that combines deep financial expertise with real-world fitness industry experience.

In this episode, we dive into the nitty-gritty of what actually makes fitness businesses profitable.

Lauren shares her journey from Big Four consulting to becoming the go-to financial strategist for fitness entrepreneurs and breaks down exactly how to think about your business finances.

What I love most about Lauren's approach is how she focuses on making financial management accessible and actionable.

She's not just throwing around fancy terms – she's providing real solutions for common problems I see fitness business owners struggle with every day.

From understanding your true profit margins to knowing exactly how many members you need to be profitable, this episode is packed with insights you can implement immediately.

Trust me, this is one episode you don't want to miss if you're serious about creating a fitness business that thrives, not just survives.

Ready to get your financial house in order?  Stay tuned!